2020-12-01 DMO Designation PITTSYLVANIA COUNTY BOARD OF SUPERVISORS
RESOLUTION#2020-12-01
RESOLUTION SUPPORTING DANVILLE'S DESIGNATION AS THIS REGION'S
DMO
VIRGINIA: At the Pittsylvania County Board of Supervisors' ("Board") Business
Meeting on Tuesday,December 15,2020,in the Chatham Community Center(Gallery Room),the
following Resolution was presented and adopted:
WHEREAS, Pittsylvania County, Virginia ("County"), wishes to increase tourism
opportunities; and
WHEREAS, increasing tourism in the County would serve to increase local business;
thereby, increasing tax revenues to the County and the surrounding areas; and
WHEREAS,the State of Virginia's Tourism Corporation("VTC")coordinates marketing
activities solely with Destination Marketing Opportunities("DMO")within the State to market the
Commonwealth as a premier travel destination; and
WHEREAS,the advantages of being a DMO, or partnering with a DMO, are to allow for
increased partnership opportunities and joint grant applications.
THEREFORE, BE IT FORMALLY RESOLVED, that the Board supports the
appointment of the City of Danville,Virginia("Danville"),by the VTC as the DMO for the region
that includes the County, subject to the following conditions:
1. As DMO,the composition of any related Tourism Board created by Danville shall
include proportionate representation on/by County residents,elected officials,and/or County Staff;
and
2. As DMO,Danville shall proportionally market and spend monies allocated to it by
the Commonwealth, VTC, or other entities for marketing/promotion of County attractions,
locations, and events; and
3. As DMO, Danville shall coordinate all tourism related marketing activities and
events with the County's Public Relations Manager, or his/her designee; and
NOW,BE IT FURTHER RESOLVED,that a copy of this Resolution be sent to Danville
and the VTC.
Given under my hand this 15th day of December, 2020.
/,,/
obert("Bob") W. Warren, Chairman
Pittsylvania County Board of Supervisors
ATT T:
Da M. itherman, Clerk
Pittsylvania County Board of Supe isors